Lovely and Ripe!

My Personal Trainer, Sav, is brilliant. His plan, designed just for me, is really changing my overall fitness, look and mind-set. Not only does he cover my training, but also my diet and fluid (Herbalife) intake as well.

I feel so very different.

One of his suggested meals is king prawns, including, among other things, avocado.

Avocados are delicious but recently sourcing been a real pain, since five out of the eight I have purchased, from my local farm shop, have been too bad to eat.

So I’ve stopping buying them.

My reason? Well, the first two (with a photo) were replaced, but the next one, although more expensive, was replaced with a cheaper one I had, and then, for the last two, all I received was a ‘sorry’.

My confidence in the avocados was gone.

A few days ago, a close friend of mine, asked if there was a vegetable shop nearby. Oddly, a few days earlier I had come across such a shop and asked if they would like a quick visit.

We arrived a little later and one of the things my friend needed was an avocado.

The owner of the shop explained possible problems with avocados at the moment but gave them one that he thought was ready to eat.

A few days later, I was told that it was wonderful.

I have now myself purchased six from this shop. With the first two, the owner said that he was a little worried about one of them, so he gave me a discounted price. He also said to let him know if it wasn’t so good and he would refund me.

As I say, I’ve now had six and they have all been wonderful.

This week it’s gone even further, as I did my weekly buy at this shop; my local farm shop has lost a complete order. Could they lose more?

What can you learn from this?

Well, put simply, every day you need to make sure that your customers are not being overlooked.

Something may cost you a few pounds, or you might just need to say something helpful, but either way it could save you losing a great deal of business.

So, have a look today, at how you respond to your customers’ problems. Trust me, we all have them. And then see how you are dealing with them.

Get it right and you could be making even more money than you do now.

Author: David Wimblett

Helping other business owner's with my Knowledge, Support and Motivation to build their businesses... Started my first business as a 21 year old. Live in Chilworth, Guildford, Surrey with my wife. We have four grown-up sons. Author of 'The 10 Year Breakfast' and 'BNI: One Bite at a Time'.

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